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Senior Salesforce Business Analyst
Business Analysis, Media & Entertainment, Salesforce Configuration, Salesforce Consulting, Salesforce Marketing Cloud
We are seeking an experienced Senior Salesforce Business Analyst who has a strong understanding of media process implementation using essential Salesforce technologies and knowledge in the media industry.
The preferred candidate will also grasp the fundamentals of customer-centric solutions. In this role as a Salesforce Business Analyst, your responsibilities will include facilitating discovery from a business analysis angle, refining requirements, and drafting stories.
Responsibilities
- Develop and uphold a prioritized backlog of EPICs in line with the long-term objectives of the business
- Work with key stakeholders to ascertain, record, and define major features as EPICs
- Continuously revise and refine the backlog based on evolving business demands or input
- Analyze to recognize different user personas engaging with the platform
- Connect persona-specific requirements to platform features and design
- Conduct workshops to verify and refine persona definitions and alignments
- Establish and describe Business Process Architectures with enterprise architects and development teams
- Record and convey how business processes are configured to boost efficiency
- Offer consultative advice in BP architecture configurations
- Segment EPICs into manageable user stories for development execution
- Establish explicit and quantifiable acceptance criteria for each user story
- Lead agile ceremonies, concentrating on enhancing user stories based on input and project progression
Requirements
- 3+ years of experience with Salesforce
- Skill in preparing requirements and user stories
- Competent presentation skills
- Certification in Salesforce Administration
- Comprehension of media processes
- Advanced proficiency in English at B2 level or higher
Benefits
- International projects with top brands
- Work with global teams of highly skilled, diverse peers
- Healthcare benefits
- Employee financial programs
- Paid time off and sick leave
- Upskilling, reskilling and certification courses
- Unlimited access to the LinkedIn Learning library and 22,000+ courses
- Global career opportunities
- Volunteer and community involvement opportunities
- EPAM Employee Groups
- Award-winning culture recognized by Glassdoor, Newsweek and LinkedIn