Senior Content Strategist
Office in India: Gurugram, & 5 others
Content Strategy& 4 others
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We are seeking a Senior Content Strategist to define and execute the content strategy that shapes the CLS user experience, driving clarity, accessibility, and trust across a complex technical product.
Responsibilities
- Define and drive the overall content strategy and information architecture for the CLS platform, including the new Google Skills experience
- Develop scalable content frameworks and establish the official Voice & Tone Guide for the product
- Lead and execute core, high-impact content initiatives around Accessibility, ensuring all product content meets WCAG standards and supports screen readers and other assistive technologies
- Own all UX copy for the CLS platform to eliminate friction and unblock product velocity for design and engineering teams
- Serve as the content expert to mitigate reputational risk in AI features by ensuring user-facing content aligns with Google's AI Principles
- Help drive alignment around the definition and measurement of UX quality, including user comprehension
- Lead content-driven experiments such as A/B testing to demonstrate measurable ROI on content choices
- Lead planning and prioritization efforts with cross-functional stakeholders and UX peers to define high-impact opportunities and operational efficiencies
Requirements
- 5-9 years of overall experience in the industry
- Bachelor's degree or equivalent practical experience
- 6-8 years of experience in UX writing, content design, or technical writing in an applied product setting, including at least 3 years leading content strategy projects
- Experience in UX-focused product writing and shaping content for multi-disciplinary projects
- Experience collaborating with and influencing stakeholders across Product Management, Data, Engineering, and Marketing teams to ensure alignment between in-platform and external messaging
- Experience in creating and executing content for complex technical products at scale
- Portfolio, website, or other relevant link showcasing your work included in your resume
Nice to have
- Background in EdTech, Cloud (B2B/B2C), or Enterprise learning space
- Expertise in leading content design for complex technical products involving Trust, Consent, and Transparency
- Direct experience leading and executing high-impact initiatives related to Accessibility (a11y) and Localization (l18n)
- Familiarity with AI features and platforms, focusing on user trust and mental models
