Senior Adobe Campaign Developer
Remote in Brazil, & 2 others
Adobe Campaign and Marketing Automation& 4 others
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We are seeking a Senior Adobe Campaign Developer to implement Adobe Campaigns for one of the major US consumer lenders.
Responsibilities
- Develop and execute marketing strategies to meet organizational goals
- Design, build, and manage complex marketing campaigns using Adobe Campaign Classic (custom resources, real-time events, workflows, content blocks, fragments, typology rules, etc.)
- Ensure the quality and accuracy of customer data for effective targeting
- Implement marketing automation processes for efficient campaign execution
- Utilize dynamic content and personalization to enhance customer engagement
- Conduct A/B tests, analyze performance, and optimize campaigns
- Generate reports, provide insights, and make data-driven recommendations
Requirements
- 3+ years of demonstrated experience in Digital Marketing using Adobe Campaign Classic (V7/V8)
- Understanding of Adobe Campaign Classic use cases, best practices, and campaign management in detail
- Proficiency in HTML, CSS, and JavaScript
- Skills in REST API services for interaction with upstream/downstream systems
- Competency in SQL
- English proficiency at an Upper-Intermediate level (B2) or higher
Nice to have
- Familiarity with APIs and Integration
