Adobe Journey Optimizer (AJO) Implementation & Architecture Expert
Remote in Colombia
Adobe AEM - Sites & Assets
& 3 others
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We are looking for a senior-level Adobe Journey Optimizer Implementation & Architecture Expert to lead the design, integration, and delivery of a scalable AJO platform in partnership with our external solution team.
This role will be a critical technical and strategic contributor, offering expertise in AJO architecture, data integration, and the optimization of customer journeys to elevate marketing operations and personalization capabilities.
Responsibilities
- Lead AJO solution architecture and implementation in partnership with agency delivery teams
- Translate marketing use cases into journey logic, event structures, segmentation strategies, and activation workflows
- Define schemas, identity stitching approaches, and real-time event models in collaboration with technical teams
- Configure platform components, including offers, decisioning rules, triggers, and journeys, while directly contributing to technical execution
- Partner with Data Engineering to ensure Snowflake data supports AJO activation
- Define requirements for customer attributes, behavioral events, and consent management
- Conduct QA on data flows to validate inbound and outbound integration processes
- Modernize existing customer journeys utilizing AJO capabilities for personalization, scalability, and responsiveness
- Collaborate with Email Operations and Marketing Ops teams to QA and activate journeys across channels
- Work closely with an interdisciplinary solution team, including Martech strategists, platform architects, technical engineers, and program leads
- Contribute to a structured documentation framework to support platform configuration, use case mapping, and quality assurance plans
- Provide strategic alignment to teams including Martech, CRM, Campaign Marketing, Legal, and Brand stakeholders
Requirements
- 7+ years of experience in marketing technology or digital implementation roles
- Expertise in Adobe Journey Optimizer with strong hands-on implementation experience
- Certification in Adobe Journey Optimizer (AJO Architect, AEP Business Practitioner, Adobe Target)
- Proficiency in journey architecture, lifecycle logic, and real-time personalization frameworks
- Background in Snowflake or similar cloud data warehouses used for marketing activation
- Ability to develop data schemas, decisioning strategies, and event payloads for cross-channel campaigns
- Familiarity with identity resolution, consent and preference management, and regulatory compliance environments such as GDPR or CCPA
- Competency in JSON payload management, API specifications, and event instrumentation
- Understanding of AJO's integration points with Adobe Experience Platform (AEP), Real-Time CDP, and downstream marketing systems
- Strong collaboration skills for cross-functional and vendor teamwork
- Ability to create technical documentation for architecture, QA protocols, and operational roadmaps